OUR PLATFORM: FOR US, BY US
This is where we’ve landed after listening to and gathering input from our community. Our campaign is built on the foundational themes of Power, Equity, and Generational Wealth. Together, we’re shaping a future that uplifts everyone.
POWER
In 2025, with the right leadership, District 2 can finally stop asking for permission. Now is the time to start building intentional partnerships across the city that affirm the multitude of talent and genius that exists in our community.
North Omaha has no deficits. Every skill, trade, and idea we need to change our circumstances can be found right here. District 2 deserves leadership that recognizes this fact and has the ability to inspire our residents and allies to act on it.
Building power begins by recognizing the power we already have.
Voter Engagement
Power is built, not by excluding or perpetuating the status quo, but through aligning us all under the reality that no one can save us but us. District 2 deserves a candidate who can “read the room,” and the community has been clear: we must act now.
The energy can be felt in every conversation with residents who want and need urgent change. We need everyone to participate because if we don’t bring old and new voters to the polls, our community’s opposition will.
Consistent Communication
We are all tired of absentee leadership. We can’t afford another twelve years of uncertainty or another day of missed opportunities. Leadership is a collaborative experience.
This isn’t another “top-down” campaign. When elected, residents should know that the office at City Hall is all of ours. When you call, we will answer. When you show up, we will be standing right beside you.
Accessible Information
In order to access opportunity, residents must have the necessary information.
Ask yourself before April 1st if you feel confident that our current or past leadership has given you the information you need to improve your life. If that answer is no, we want your support. We are dedicated to being transparent, proactive, and accessible to ensure the next four years are District 2’s best.
WHAT WE WILL BRING TO CITY HALL
From Voter to Constituent Engagement
Digital Canvassing Initiative – A permanent QR code system that allows residents to give real-time feedback on community concerns, policy decisions, and neighborhood updates.
Neighborhood Liaison Initiative / Community Advisory Board – A structured network of local leaders ensuring every neighborhood has representation in city decisions.
Empowering Black & Alternative Media
Black Media Trust – Securing funding and sustainability support for Black-led media organizations in District 2.
First Access Initiative – Prioritizing Black media outlets in receiving city updates and public information.
STRONGER GOVERNMENT & RESPONSIVE LEADERSHIP
City Council members make $44,211 per year and must work multiple jobs to support themselves. This limits their ability to fully serve constituents.
Dedicated Staff for Every Council Member – Ensuring each City Council member has an administrative aide for direct resident engagement.
New Standards for City Communication – Quarterly reports on city projects and more public meetings with elected officials.
EQUITY
It is imperative that we level the playing field in Omaha and use the next four years as the foundation for a District 2 economic and cultural renaissance. That means we acknowledge the value of all of our neighbors and their contributions to what is now a beautifully multicultural community.
The City of Omaha has a clear and documented history of concentrating wealth and power in a way that discourages diversity in many of its forms. District 2 and North Omaha have become home to countless communities, and all of us deserve access to the kind of life-changing opportunities, care, and investment that the rest of Omaha enjoys.
Grow the Median Household Income
The City of Omaha as a whole has a median household income of $72,072, while District 2 sits at just under $48,000. That $24,000 difference speaks volumes and shows up in our moments of crisis.
Our goal is to match the city’s median household income by the end of our first term as District 2’s City Council representative.
Community Connectedness
Not only have we become disconnected from each other socially, but we have been intentionally disconnected from the rest of the city, structurally.
Transportation and accessible travel routes are the lifeblood of a city. Just like with a city’s budget, roads and modes of public transportation can tell you exactly what your city’s leadership thinks about you and where they believe you deserve to be.
We plan to do the work that reconnects North Omaha to the rest of the city, starting with creating access to the parts of the city where jobs exist now.
Life Expectancy
If you are Black in Omaha, you have a ten-year shorter life expectancy than your white neighbors—a decade less time to spend with loved ones, cultivate your business, or live your dreams.
WHAT WE WILL BRING TO CITY HALL
Mobility Justice & Economic Growth
Accelerate Social Connectedness Projects – A multi-year initiative to expand pedestrian pathways, public transit, and road access in North Omaha.
Holistic Approach to Wage Increases – Supporting higher wages while ensuring small business sustainability.
Recruiting High-Wage Jobs – Attracting tech companies, corporate headquarters, and high-paying industries to North Omaha.
Eliminating Racial Health Disparities
More Life Initiative – Partnering with Charles Drew Health Center, CHI Immanuel, and other health providers to create a District 2 Health Action Plan focused on equity in healthcare.
GENERATIONAL WEALTH
If the last decade has taught us anything, it's that time waits for no one. The future is right now, so we must meet it head-on in the best position possible. The generations before us had their struggles, and because of that, it's been left to us to be the generation that breaks the cycle of poverty for our families.
That means strategic thinking, business innovation, and keeping our dollars circulating right here in our own neighborhood.
Building Generational Wealth
This campaign stands firm in prioritizing policies that uplift and support the residents of District 2, with a focus on historically underserved communities.
As someone from North Omaha, Jones understands both the challenges and the resilience of the community firsthand. We also recognize that systemic barriers have long prevented many communities from accessing the resources needed to thrive.
Acknowledging this history means taking intentional steps to address past inequities and create lasting opportunities for future generations.WHAT WE WILL BRING TO CITY HALL
Economic Growth & Financial Stability
District 2 Economic Development Initiative – A business incubation and support network for startups and mid-sized businesses in North Omaha.
Debt Relief Conglomerate – A partnership-driven program to help District 2 residents eliminate debt and build credit.
The Bottom Line
We need bold, proactive leadership to tackle our biggest challenges and deliver results.
This is our moment to build power, demand equity, and create generational wealth for District 2.
A vote for Jones is a vote for leadership that works for YOU.